Dynamics 365 Marketing elevates customer experiences, allowing you to orchestrate personalized journeys across all touchpoints to strengthen relationships and earn loyalty.
Dynamics 365 Marketing consists of two primary modules – Real-time Marketing and Outbound Marketing, along with event management. Both modules include capabilities to create graphical email and design interactive customer journeys to support marketing initiatives.
Real-time Marketing
- A scalable platform that allows you to engage with customers in real-time
- Communicate through email and mobile channels using customer signals and rich profile data.
- Access to a wide range of data sources (including text and image) to customise messages
- By using mobile channels to facilitate text messages and enable push notifications, you can interact with your customers on their preferred communication channels
Outbound Marketing
- Easily integrate your business’ sales and marketing activities in today’s world of B2B marketing automation
- Email marketing, customer journeys, lead scoring, marketing pages and social posting all in one centralised module
- Convert prospects into qualified leads through automated lead scoring
- Optimise all social media channels including Facebook, Instagram, Twitter and LinkedIn
- Use customer feedback to improve your CRM activities through powerful Customer Voice online surveys
- Improve the efficiency of large-scale event planning through registration and attendance management features
- Host webinars on Microsoft Teams to leverage the power of virtual communication in today’s digital world